Privacy policy

Last updated: July 9, 2026

Gellies operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, as a customer, with a personalised shopping experience (the “Services”). Gellies is powered by Shopify, which enables us to provide the Services. This Privacy Policy explains how we collect, use and disclose your personal information when you access or use the Services, make a purchase or other transaction, or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy prevails with respect to the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using our Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used and disclosed as described here.

Personal information we collect or process

When we use the term “personal information”, we mean information that identifies you or can reasonably be linked to you or another person. Personal information does not include information that has been collected anonymously or made non-identifiable. Depending on how you interact with the Services, where you live, and as permitted or required by applicable law, we may collect or process the following categories of personal information, including inferences drawn from that information:

  • Contact details, including your name, address, billing address, shipping address, phone number and email address.
  • Financial information, including credit card, debit card and bank account numbers, payment card information, bank account information, transaction details, payment method, payment confirmation and other payment details.
  • Account information, including your username, password, security questions, preferences and settings.
  • Transaction information, including items you view, place in your cart, add to a wishlist, purchase, return, exchange or cancel, and your past transactions.
  • Your communications with us, including information you include when you contact us, for example when you send a customer service request.
  • Device information, including information about your device, browser or network connection, IP address and other unique identifiers.
  • Usage information, including information about how and when you access or interact with the Services.

Sources of personal information

We may collect personal information from the following sources:

  • Directly from you, including when you create an account, access or use the Services, communicate with us or otherwise provide us with personal information;
  • Automatically through the Services, including from your device when you use our products or services or access our websites, and through cookies and similar technologies;
  • From our service providers, including when we use them to enable certain technologies and when they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How we use your personal information

Depending on how you interact with us or the Services you use, we may use your personal information for the following purposes:

  • Providing, tailoring and improving the Services. We use your personal information to provide the Services, perform our contract with you, process payments and orders, remember your preferences and items of interest, send account notifications, manage purchases, returns, exchanges or other transactions, create and manage your account, organise shipping, facilitate returns and exchanges, allow reviews, and create a personalised shopping experience, including recommendations related to your purchases.
  • Marketing and advertising. We use your personal information for marketing and promotional purposes, including sending marketing, advertising and promotional communications by email, SMS or postal mail, and showing online advertising about products or services on the Services or other websites based on items you previously purchased or added to your cart and other activities on the Services.
  • Security and fraud prevention. We use your personal information to authenticate your account, provide a secure checkout and shopping experience, detect, investigate or respond to fraudulent, illegal, unsafe or malicious activity, protect public safety and secure our services. If you create an account, you are responsible for keeping your account credentials confidential.
  • Communicating with you. We use your personal information to provide customer service, respond to requests, offer effective services and maintain our business relationship with you.
  • Legal reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government authorities, to investigate or participate in civil discovery, potential or actual litigation or other adversarial proceedings, and to enforce our terms or policies.

How we disclose personal information

In certain circumstances, we may disclose your personal information to third parties for legitimate reasons in accordance with this Privacy Policy, including:

  • With Shopify, service providers and other third parties who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, processing and shipping.
  • With business and marketing partners to provide marketing services and advertising. For example, we use Shopify to support personalised advertising through third-party services based on your online activity across different merchants and websites. These partners will use your information in accordance with their own privacy notices. Depending on where you live, you may have the right to ask us not to share information about you for targeted advertising and marketing based on your online activity across different merchants and websites.
  • When you direct us, request it or otherwise consent to the disclosure of certain information to third parties, for example to ship products to you or through your use of social media widgets or login integrations.
  • With our affiliates or more generally within our corporate group.
  • In connection with a business transaction such as a merger or bankruptcy, to comply with legal obligations, to respond to subpoenas, search warrants or similar requests, to enforce applicable terms and policies, and to protect or defend the Services, our rights and the rights of users or third parties.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them. Information you submit to the Services will be transmitted to and shared with Shopify and third parties that may be located in countries other than where you live. In addition, to protect, grow and improve our business, we use certain enhanced Shopify features that incorporate data and information from your interactions with our store, other merchants and Shopify. To provide these enhanced features, Shopify may use personal information collected from your interactions with our store, other merchants and Shopify. In these circumstances, Shopify is responsible for processing your personal information, including responding to your requests to exercise rights regarding the use of your personal information for these purposes. To learn more about Shopify’s use of your personal information and your rights, please see the Shopify Consumer Privacy Policy. Depending on where you live, you may exercise certain rights relating to your personal information here: Shopify Privacy Portal.

Third-party websites and links

The Services may contain links to websites or online platforms operated by third parties. If you follow links to sites that are not affiliated with us or that we do not control, we recommend that you review their privacy and security policies and their terms of use. We are not responsible for the privacy or security of those sites or for the accuracy, completeness or reliability of information on them.

Children’s data

The Services are not intended for use by children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with personal information, you may contact us using the details below to request deletion. As of the effective date of this Privacy Policy, we do not knowingly “share” or “sell”, as those terms are defined by applicable law, personal information about people under 16.

Security and retention of your information

Please note that no security measure is perfect or impenetrable and we cannot guarantee “perfect security”. Any information you send to us may not be secure in transit. We recommend that you do not use insecure channels to send us sensitive or confidential information.

The length of time we retain your personal information depends on various factors, such as whether we need it to manage your account, provide the Services, comply with legal obligations, resolve disputes or enforce contracts or policies.

Your rights and choices

Depending on where you live, you may have some or all of the following rights regarding your personal information. These rights are not absolute, may apply only in certain circumstances and, in some cases, we may refuse a request as permitted by law.

  • Right of access / right to know: you may have the right to request access to the personal information we hold about you.
  • Right to deletion: you may have the right to request deletion of personal information we hold about you.
  • Right to correction: you may have the right to request correction of inaccurate personal information we hold about you.
  • Right to portability: you may have the right to receive a copy of the personal information we hold about you and request its transfer to a third party, subject to certain exceptions.
  • Right to opt out of sale, sharing or targeted advertising: depending on where you live, you may have the right to opt out of the “sale” or “sharing” of your personal information or of processing for targeted advertising, as defined by applicable privacy laws.
  • Managing communication preferences: we may send you promotional emails. You may opt out at any time using the unsubscribe option in our emails. If you unsubscribe, we may still send non-promotional emails, for example about your account or orders.

If you live in the United Kingdom or the European Economic Area, subject to exceptions and limitations under local law, you may also exercise the following rights:

  • Objection to processing and restriction of processing: you may have the right to ask us to stop or restrict processing of your personal information for certain purposes.
  • Withdrawal of consent: where we rely on your consent to process your personal information, you have the right to withdraw that consent. Withdrawal does not affect the lawfulness of processing based on consent before withdrawal.

You may exercise these rights through the locations provided on the Services or by contacting us using the details below. To learn more about Shopify’s use of your personal information and rights you may have, including rights relating to data processed by Shopify, you may visit https://privacy.shopify.com/en.

We will not penalise you for exercising these rights. We may need to verify your identity before processing requests, as required or permitted by law. You may designate an authorised agent to make a request on your behalf. We will require proof of authorisation and may ask you to verify your identity directly with us. We will respond within the time required by applicable law.

Complaints

If you wish to complain about our processing of your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision or lodge a complaint with your local data protection authority. For the EEA, you can find a list of data protection supervisory authorities here.

International transfers

Please note that we may transfer, store and process your personal information outside the country where you live.

If we transfer your personal information outside the European Economic Area or the United Kingdom, we will rely on recognised transfer mechanisms such as the European Commission’s Standard Contractual Clauses or any equivalent contract issued by the competent UK authority, unless the transfer is to a country recognised as providing an adequate level of protection.

Changes to this Privacy Policy

We may update this Privacy Policy at any time, including to reflect changes to our practices or for operational, legal or regulatory reasons. We will publish the revised Privacy Policy on this website, update the “Last updated” date and provide notice where required by applicable law.

Contact

If you have any questions about our privacy practices or this Privacy Policy, or if you wish to exercise any of your rights, please call us at , email us at gelly.contact@gmail.com or contact us at Chaussée de Neufchâteau 35, 6640 Vaux-sur-Sûre, Belgium. For the purposes of applicable data protection law, we are the controller of your personal information.